Blogs

Strong Authentication in Elisa Retail Stores: From Reusable Components to a Smoother Customer Experience

How can a new customer identification capability be built and scaled across an entire retail store chain without changing the core authentication logic? In this article we explain how Elisa reused an existing identity component, accelerated development with AI, and improved customer experience in stores while maintaining strong security and compliance.

Eija Moisala and Lauri Saksi
Sep 24, 2026 Technology

Digital Identity Security Architecture AI Retail Customer Experience

Vibe Coding for the Code-Illiterate: My Ongoing Journey from Idea Guy to Creator

Not a developer? No problem. In this post, I share my journey into vibe coding—AI-assisted software creation—from the perspective of a code-illiterate Idea Guy. With tools like Claude Code and GPT-5, I built agents, launched projects, failed spectacularly, and learned a ton. This is a story of experimentation, frustration, and discovery, showing how non-developers can start building functional prototypes and contribute meaningfully to software development at Elisa

Santeri Suominen
Oct 7, 2025 Technology

Vibe-coding AI Development

A Day at the Museum

A twenty minute walk from Elisa’s Pasila office you find The Computer Museum of Kallio. A few curious Elisa nerds visited the fascinating “I love 8-bit®” exhibition currently on display. Some of the bravest share their experience, in their own words and pictures.

Boris Vassilev
Jun 27, 2025 Events

8bit Museum Computing

Because We Can and Other Reasons to Develop Software Inhouse

“In-house or commercial off-the-shelf?” That’s often the question when it comes to designing and developing digital services. While it may not even be worth trying to find a definitive answer, there are certain ground rules that have proven to be worthwhile to follow.

Jarkko Järvinen
Jun 3, 2025 Culture

Software Inhouse COTS

ARCtic Conference 2025—A Perfect Blend of Code, Community, and Creativity

The ARCtic Conference 2025 brought developers and tech enthusiasts together for three days of talks, workshops, and networking. Honoring both its Arctic setting and Apple’s ARC, the event combined technical insights with a strong sense of community, culminating in a stunning view of the Northern Lights.

Gabriel Moreno
Apr 2, 2025 Events

Developer Experience Blog Apple Conference

Elisa Design System - switching the creative focus from the elementary to what really matters

While some might see design (and development) systems as attempts to force free-flowing ideas into a predetermined mould, we see it instead as a product to free up time for the things that really matter.

Kristofer Pasanen
Mar 12, 2025 Technology

Design System Design Development Customer Experience User Experience

Customer Experience in Focus

Making choices is easier when you focus on the customer. Ask: “Is it better that way from the customer’s point of view?” Finding the right path is often challenging, but always rewarding.

Boris Vassilev
Feb 4, 2025 Technology

Customer experience Blog Experimentation Sustainability

Redefining convenience – our new blog platform turns content publishing into a cakewalk

User experience is the hottest topic in website design, but why does that usually apply just to those reading the content? We took the approach a notch further and renewed our blog platform to be exceptionally convenient to use also when it comes to us, platform maintainers and content producers.

Antti Seppälä
Jan 24, 2025 Technology

Blog GitHub Design System