Security

Strong Authentication in Elisa Retail Stores: From Reusable Components to a Smoother Customer Experience

Strong Authentication in Elisa Retail Stores: From Reusable Components to a Smoother Customer Experience

How can a new customer identification capability be built and scaled across an entire retail store chain without changing the core authentication logic? In this article we explain how Elisa reused an existing identity component, accelerated development with AI, and improved customer experience in stores while maintaining strong security and compliance.

Eija Moisala and Lauri Saksi
Sep 24, 2026 Technology

Digital Identity Security Architecture AI Retail Customer Experience